Source link : https://athletics-info.com/where-are-we-with-sport-sponsorship-trends-three-years-after-college-athletics-shut-down-athletic-director-u/
Three years post-pandemic shutdown, college athletics is navigating a transformed landscape in sport sponsorship. With new revenue streams emerging, institutions are reassessing partnerships to enhance fan engagement and drive sustainable growth.
Author : Atticus Reed
Publish date : 2025-04-05 18:02:00
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