Source link : https://news7.asia/sport/sports-direct-set-to-launch-350-new-stores-across-south-east-asia-and-india/
Sports Direct’s Ambitious Expansion into Southeast Asia and India: A New Era of Retail
In a important step towards global growth, the UK-based retail powerhouse Sports Direct has unveiled plans to open 350 new stores throughout Southeast Asia and India. This strategic initiative is designed to capitalize on the increasing demand for sportswear and equipment in these rapidly evolving markets. This decision represents a pivotal moment for the company as it aims to strengthen its foothold in regions where interest in fitness and athleisure continues to surge. As Sports Direct embarks on this extensive rollout, industry analysts are closely monitoring the potential effects on competition within these areas. Insights from market experts indicate that consumer behavior, market opportunities, and operational tactics will play crucial roles in determining the success of this ambitious expansion.
Sports Direct’s Ambitious Expansion in Southeast Asia and India
In an assertive strategy aimed at establishing a robust presence within the burgeoning retail sectors of Southeast Asia and India, Sports Direct has announced its intention to launch 350 new outlets over the coming years. This initiative is part of a broader strategy focused on enhancing brand visibility while meeting rising consumer demands for sports apparel and athleisure products across these regions. The CEO highlighted that localizing product offerings will be essential, ensuring customers have access not only to…
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Author : Mia Garcia
Publish date : 2025-06-11 18:31:00
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