Source link : https://tech365.info/seasonal-common-iphone-promoting-value-lull-blunted-by-iphone-16e-launch/
Apple’s common iPhone value within the U.S. simply hit a document excessive for a June quarter, breaking seasonal patterns and signaling stronger-than-expected pricing momentum.
Based on Client Intelligence Analysis Companions, the weighted common retail value of iPhones offered within the U.S. reached $985 within the June 2025 quarter. That is up from $971 in March 2025 and equivalent to the quantity from June 2024.
It is also the very best ever for a June quarter, however the enhance was smaller than anticipated, particularly given the shift in Apple’s lineup.
The largest change for the 2025 June quarter was the complete influence of the iPhone 16e, which changed the lower-priced iPhone SE. The iPhone 16e prices $100 extra, and its introduction ought to have pulled the typical value up throughout the board.
CIRP additionally factors out that the iPhone 16e drew patrons away from the iPhone 14 and iPhone 15, each of that are nonetheless out there by way of third-party retailers.
The rise is notable as a result of iPhone pricing often dips within the second calendar quarter. Excessive-end patrons are likely to make their purchases earlier within the cycle.
Apple noticed assist from a full quarter of iPhone 16e gross sales and regular demand for the iPhone 16 Professional and iPhone 16 Professional Max. That helped preserve common income per gadget larger than anticipated.
iPhone 16e helped stabilize midrange gross sales
The iPhone 16e changed the iPhone SE as…
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Author : tech365
Publish date : 2025-08-07 04:07:00
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