Source link : https://tech365.info/volkswagens-naming-change-for-electrical-vehicles-is-a-large-deal-cleantechnica/
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Steve Hanley reported yesterday on Volkswagen’s new plan for the way it will title electrical automobile fashions, and it’s simple to think about this story simply gliding underneath the radar. Nevertheless, it’s actually an enormous deal. I used to be nearly to write down on the story after I noticed Steve had simply submitted his piece, nevertheless it warrants a number of articles, in my view.
I really appreciated Volkswagen’s ID naming conference high quality sufficient. It was clear, had a type of twenty first century vibe, and was simple to recollect. (In contrast to another EV names from different manufacturers….) Earlier on within the transition to EVs, and nonetheless completed at some manufacturers, tagging “EV” on to traditional gasoline automotive mannequin names bought clunky and, extra importantly, typically made for a tough promote for the EV mannequin as a result of its price ticket was at all times a lot larger (and other people don’t take note of complete price of possession). It typically felt like firms not giving distinctive names to their EVs weren’t critical, not making an attempt to truly promote them, and simply hoping the EV pattern went away — or delaying placing actual effort into it, not less than. Typically most significantly, the EV batteries and powertrains have been simply being shoved into our bodies that had been designed for inner combustion engine…
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Author : tech365
Publish date : 2025-09-06 08:46:00
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