Bulgaria is rapidly transforming its mountain regions into dynamic hubs for sustainable tourism, aiming to stimulate economic growth beyond seasonal limits. The government’s strategic plan focuses on developing infrastructure, enhancing accessibility, and promoting eco-friendly initiatives to attract visitors throughout the year. Key investments include modernizing ski resorts, creating extensive hiking and biking trails, and supporting local businesses that provide authentic cultural experiences. This holistic approach not only diversifies the tourism portfolio but also creates numerous employment opportunities in rural mountain communities, fostering regional development and reducing urban migration.

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