Source link : https://tech365.info/vinfast-from-california-dreaming-to-midwest-actuality-cleantechnica/
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The road on the VinFast sales space throughout the 2026 Chicago Auto Present (CAS) was unexpectedly lengthy, a stark distinction to the skepticism that when trailed the Vietnamese automaker. My solely comparability on U.S. soil is final 12 months’s Electrify Expo in Nassau County, New York.
For a daily on the McCormick Heart, the shift in environment at this 12 months’s “Chicago Drives Electric” occasion was palpable. Whereas the New York Worldwide Auto Present usually leans into the “shiny reveal” spectacle, Chicago represents a unique beast: a venue for quiet, calculated shifts in market energy.
Probably the most persistent narrative on the ground this 12 months isn’t a particular new mannequin, however a geographic recalibration. VinFast is pivoting towards the American heartland, signaling a elementary change in its U.S. technique.
Pragmatism Over Pomp
After a troublesome reception in California, which was unforgiving towards VinFast’s preliminary software program and high quality “teething” points, the corporate has adjusted its stance. Gone are the sprawling, high-concept pavilions of their 2023 debut. Of their place sits a tiny sales space that features extra like a tactical command middle. Let’s be clear. California is a high-bar early adopter however proved too troublesome to persuade.
This footprint discount is a transfer…
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Author : tech365
Publish date : 2026-02-17 21:18:00
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