Source link : https://las-vegas-news.com/film-critics-say-audiences-are-now-rejecting-these-8-once-beloved-cinema-trends-a-growing-concern-for-studios/
Something has quietly shifted inside the world’s multiplexes. Audiences still show up for the right film, but increasingly they’re sending a clear signal about what they no longer want. Ticket sales are one data point, but the more telling evidence shows up in the growing gap between a studio’s expectations and a film’s actual performance.
The past several years were supposed to turn things around for struggling cinemas. Instead of heralding a dramatic return to moviegoing, the box office has run neck-and-neck with middling results, falling far short of the $9 billion in domestic ticket sales that most analysts had expected. The trends once considered audience guarantees are starting to look more like repellents.
Superhero Saturation: When Capes Stopped Guaranteeing Crowds
Superheroes are having a bumpy ride. Marvel is reeling from a string of disappointing releases, which has forced owner Disney to completely rethink its Marvel strategy ahead of upcoming Spider-Man and Avengers films. The scale of that rethinking is telling. A studio doesn’t restructure a billion-dollar franchise unless the warning signs are impossible to ignore.
The highest-grossing superhero film of 2025, Superman, is projected to gross around $597 million worldwide. While that’s a respectable number for most films, it’s a far cry from the billion-dollar blockbusters of the past. Other major…
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Author : Matthias Binder
Publish date : 2026-06-16 09:14:00
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