Source link : https://tech365.info/omdia-smartphone-market-shipments-fell-in-q2-however-samsung-and-apple-grew-their-market-shares/
In response to a brand new report by Omdia, international smartphone shipments fell 4% within the second quarter of this 12 months (April-June) in comparison with the identical interval final 12 months. Clearly, the continuing reminiscence disaster is responsible, pushing up part prices and making units dearer.
Nonetheless, each Samsung and Apple managed to develop their market shares – the previous from 20% to 22%, and the latter from 16% to twenty%. In the meantime, Xiaomi’s market share fell from 15% to 11%, Oppo’s from 12% to 10%, and vivo’s from 9% to eight%.
As you’ll be able to see, Samsung nonetheless leads the pack and Apple is now an in depth second. The Korean firm gained floor within the funds section as its Chinese language rivals diminished product strains and elevated costs. Apple’s second quarter was the perfect in its historical past, due to the iPhone 17 collection and the truth that it did not elevate costs.
The value vary wherein gross sales fell essentially the most is below $400, “where supply constraints are tightest, profit margins are slimmest, and price sensitivity is highest”, in response to Runar Bjorhovde, Omdia’s Principal Analyst. Reminiscence and storage alone now account for greater than 60% of the invoice of supplies for funds units and greater than 30% for high-end fashions. Reminiscence value declines are solely anticipated to happen within the second half of subsequent 12 months, however costs are unlikely to…
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Author : tech365
Publish date : 2026-07-13 20:15:00
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