Source link : https://tech365.info/foldables-see-lackluster-q1-progress-in-europe-samsungs-lead-shrinks/
The foldable smartphone market in Europe grew by 4% in Q1 2025, amid rising competitors. Based on the report shared by Counterpoint Analysis, foldables now account for 1.5% of whole smartphone gross sales within the area. The determine exhibits that regardless of a number of years in the marketplace, foldables are nonetheless very a lot a distinct segment section with market progress even really fizzling out.
Samsung remained the undisputed chief within the section with its 41% market share in Europe. Nonetheless, the Korean model misplaced vital market share in comparison with final yr (15% pt) as key rivals ramped up their portfolios.
One prime instance is Motorola, which overtook Honor because the second main participant in Europe and now instructions a 15% market share. The Razr 50 was Motorola’s strongest contributor.
Honor got here in third place with 13% market share. Google was one of many huge movers, managing to safe an 8% market share due to stable demand for its Pixel 9 Professional Fold. Tecno noticed the biggest progress within the European foldable telephone market as its Phantom V Fold 2 noticed strong demand, pushed in precept by its extra inexpensive pricing among the many book-type folds.
Xiaomi (8%) and Oppo (4%) rounded out the rankings. Counterpoint expects elevated competitors between all manufacturers within the foldable market within the subsequent monthes, coinciding with lowered retail pricing and improved progress.
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Author : tech365
Publish date : 2025-06-09 15:53:00
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